The secret to glowing skin: Waterproof, waterfull and waterfit

A fascinating trio of cosmetic industry terms lead us to the secret to glowing skin that has captured the attention of beauty enthusiasts around the world: Waterproof, Waterfull and Waterfit.

You've probably come across these terms in the description of cosmetic products, but how much do we really know about them? We are quite familiar with products that are "water-resistant", "water-filled" or "water-friendly", but how do these characteristics translate into real benefits for our skin?

From the beginning to the present

We will dive into the world of these innovative cosmetics to fully understand what they bring new to our beauty ritual. From makeup that shines through pool stays to face creams that nourish skin with intense hydration, discover why these innovations have won the hearts of consumers and how they can help us achieve glowing skin and flawless makeup all day long

Waterproof

The term refers to cosmetic products such as mascara , eyeliners, foundations, lipsticks that have a specially designed formula that resists water and moisture, the products being designed to stay on the skin and to resist transferring or erasing in contact with water, sweat or tears. A waterproof mascara will hold up better in the rain or swimming in the pool without stretching or breaking.

Even if waterproof products have a formula specially designed to resist water, they may require a specific cleansing method to be completely removed from the skin, to avoid irritation or damage to the skin, it is recommended to use a dedicated makeup remover for waterproof products. "waterproof" type or cleansing oils to remove them effectively

In short, "waterproof" products are reliable allies to achieve long-lasting, water-resistant makeup and to enjoy our beautiful appearance in any situation, even in the most demanding conditions.

The benefits of "waterproof" products

1. Water and sweat resistant: Products of this type are extremely ideal for outdoor activities, hot summer days, sports activities or any situation involving moisture or contact with water
2. Suitable for sensitive eyes: Some people with sensitive eyes may benefit from using waterproof products as they tend to be less irritated.
3. Ideal for water activities: Waterproof products are perfect for a day at the pool or beach, as they will allow you to enjoy the water without worrying about your makeup

Waterfull (full of water or hydrating)

The name refers to cosmetic products, in particular, creams , serums , toners , sunscreens , masks , which have a slightly gelatinous texture and are rich in moisturizing ingredients, products designed to provide deep and lasting hydration to the skin without being heavy or oily, they may contain ingredients such as hyaluronic acid, glycerin or other substances with the ability to maintain moisture in the skin

The benefits of "waterfull" products

1. Intense hydration: The products are ideal for people with dehydrated or dry skin, as they provide deep and long-lasting hydration.
2. Light texture: The light formula of waterfull products allows the skin to breathe, avoiding the feeling of heaviness or unpleasant shine
3. Radiant appearance: The intense hydration provided by these products can give the skin a radiant, healthy and vibrant appearance

Waterfit

The term generally refers to makeup products, such as foundation or powder, that are specially formulated to blend well with the skin and resist water or moisture, the products are designed to have a better grip on the skin and to avoid them melting or flowing in humid or hot conditions, thus, they ensure a make-up that lasts longer and remains flawless even in difficult conditions.

Although it is a less common term and can vary in meaning depending on the context in which it is used in the cosmetics industry, this term generally refers to cosmetic products that have a texture or formula that blends well with the skin and resists water or moisture, providing long-lasting make-up or care, can be found in toners, masks, and the most common ingredient to define this type ishyaluronic acid

The benefits of "waterfit" products

1. Optimal skin fit: Products of this type are designed to fit well with the skin and blend easily with it, in other words, it means that the texture or formulation of the product adapts to the skin, builds up or creates an uneven appearance
2. Transfer and Run-Resistant: They are designed to resist transfer or run-off in case you come into contact with water, sweat or humidity, they provide long-lasting makeup that looks fresh and flawless all day long.
3. Hydration and comfort: Some "waterfit" products may contain moisturizing ingredients or fixing agents that contribute to the comfort of the skin and the maintenance of hydration during use

Each of these concepts has brought with it exceptional benefits and redefined the way we approach cosmetics and skin care.

"Waterproof" products have given us the freedom to enjoy water, humidity, transiration without worrying about the make-up fading or spoiling. They stayed with us in the most special moments, on hot days and during sports activities, to keep our confidence and beauty intact

"Waterfull" products have brought a new perspective on skin hydration, proving that flawless makeup starts with a well-hydrated base, these types of products have become essential allies in our quest to achieve a radiant and happy complexion

"Waterfit" products have eased our way to long-lasting make-up with an even application, formulas suited to our skin and water resistance have added stability and confidence to our appearance.